Are Online Banks Saving You Money?: Find out how the best online banks are competing with traditional brick-and-mortar banks.
Online banks are serving up serious competition for their traditional, old-school banking counterparts. The costs associated with traditional banks, from ATM fees to monthly account maintenance fees, can quickly add up, often unbeknownst to banking customers who might not check every little detail on their statement. Are Online Banks Saving You Money
On top of that, online banks oftentimes offer more competitive rates, giving customers a good reason to switch from their local branch to an online-only account. Here are different ways online banks can save you money. See our list of the Best Bank Promotions Online.
Editor’s Note: Interested in finding the best interest bearing accounts for you? Be sure to check out our compiled list of the best bank rates!
Are Online Banks Saving You Money?
No Monthly Fees
- Online banks are able to offer lower fees thanks to lower overhead costs, said Bill Clancy, vice president of deposit banking at Northpointe Bank, which serves online customers in all 50 states. Are Online Banks Saving You Money
- “The biggest benefit to customers in dealing with an online bank is the relatively lower cost of delivering services when compared to a traditional bank or credit union that possesses a large branch network,” he said. “The costs to build, maintain and staff branches is extremely high. With an online bank, these cost savings can be passed along to our clients in the form of higher deposit rates and more investments in technology.”
- A GOBankingRates.com ranking of the best online banks put Ally Bank at the top of the list, in part owed to the fact that its checking account doesn’t charge monthly maintenance fees. Other checking accounts free of monthly maintenance fees included Discover and Bank5 Connect.
Higher Interest Rates
- It’s uncommon for major banks to offer regular savings account rates above 0.01% APY, according to ValuePenguin. For online banks, however, higher rates are a selling point.
- Bank of Internet USA offers a variety of checking and savings accounts offering far above your standard 0.01% APY. Its High-Yield Savings Account earns 0.61% APY, while its Rewards Checking earns up to 1.25% APY, plus cash back. Discover’s savings account earns 0.95% APY, with a minimum opening balance of $500.
- Among the highest-earning saving accounts from online banks is Everbank’s Yield Pledge Money Market account, which offers a one-year introductory 1.21% APY.
- A higher interest rate on your checking and savings is nothing to sneeze at, either. According to an online calculator from Ally Bank, if you have a savings account with a 1.00% APY, you’ll earn an estimated $251.25 over 12 months on an account holding $25,000.
No Fees for Sending Money
- Fees are an easy way for banks to make a quick buck. And most bank customers are used to paying fees on certain money transfers. But many online banks won’t charge you for transfer services. Are Online Banks Saving You Money
- EverBank allows customers to send money to friends and family through a range of delivery methods, such as by text, email and even PayPal, with no service fee. Ally Bank offers fee-free ACH transfers to a non-Ally Bank account, and you won’t be charged for incoming wire transfers.
- In contrast, some traditional banks, like Wells Fargo, will charge $3 to transfer money to an external account, or more for next-day transfers and wire transfers.
Cash-Back Rewards
- Following in the footsteps of many credit cards, some online banks offer accounts with cash-back rewards programs on top of other money-saving benefits.
- The Discover online bank provides unique cash-back rewards to customers, too. With a Discover Cashback Checking account, customers earn $0.10 for each debit card purchase they make on up to 100 transactions each month. Each check that clears and bill you pay online also earns $0.10.
- Bank of Internet USA’s Rewards Checking offers cash-back offers, which customers can activate to redeem. Cash earned is deposited at the end of the following month.
No or Low ATM Fees
- The average ATM fee in 2014 was $2.77 for non-customers, according to Discover. That amount doesn’t include fees charged by your own bank for going outside its network. Even without physical locations, Discover and many other online banks are able to offer ATM services to customers with little to no ATM fees. Some online banks even offer reimbursements for fees charged by other bank ATMs.
- But many online banks are part of no-fee ATM networks. Ally Bank even provides an ATM locator tool for customers looking to withdraw cash in its network. Even if you rack up charges from out-of-network ATMs, Ally Bank reimburses up to $10 at the end of each statement cycle for fees accumulated at other ATMs domestically.
- Other online banks will reimburse all ATM fees charged by other U.S. banks, provided you meet certain requirements. For example, ABC Bank reimburses ATM fees for customers who maintain a minimum account balance above $5,000.
Alerts to Avoid Overdrafts and Late Payments
- In the age of the internet, online banks and their mobile apps provide customized alerts to help customers avoid overdrafts and late payments. Round-the-clock access to online banking accounts also allows for customers to check balances and pay bills outside of regular business hours.
- Ally Bank sends automatic alerts to help customers keep track of account activity and overdrafts, free of charge. Although the service is not unique to online banks, it is reflective of how these non-traditional institutions are keeping pace with the competition — and customers’ demands.
- “Banks face increased consumer expectations today and online banks are doing a much better job of fulfilling their clients’ financial needs when compared to brick-and-mortar banks,” said Clancy. With more resources being put toward online portals, higher savings rates and other competitive products, it’s no wonder more people are switching to online banks.
Recommended Online Bank Accounts
![]() Open a Discover® Online Savings Account for all these features: • Earn $200/$150 Bonus with promo code LOP325 by 9/11/2025 • Earn high interest rate of 3.70% APY • No minimum opening deposit, no minimum balance requirement, and now no fees • Interest on Discover Online Savings Accounts is compounded daily and credited monthly • Manage your account online or with the Discover mobile app • FDIC insurance up to $250,000 • See advertiser website for full details To qualify for Bonus: Apply for your first Discover Online Savings Account, enter Offer Code LOP325 at application, deposit into your Account a total of at least $15,000 to earn a $150 Bonus or deposit a total of at least $25,000 to earn a $200 Bonus. Qualifying deposit(s) may consist of multiple deposits and must post to Account within 45 days of account open date. Maximum bonus eligibility is $200. What to know: Offer not valid for existing or prior Discover savings customers. Eligibility is based on primary account owner. Account must be open when bonus is credited. Bonus will be credited to the account within 60 days of qualifying for the bonus. Bonus is subject to tax reporting. Offer ends 09/11/2025, 11:59 PM ET. Offer may be modified or withdrawn without notice. Due to new customer funding limits, you may wish to initiate fund transfers at your other institution. For information on funding, see FAQs on Discover.com/Bank. |
![]() With the American Express® High Yield Savings account: • Earn 1.90% APY as of 8/15/22 on your deposits. Your High Yield Savings account earns interest daily and is posted to your account monthly. • Links easily with your current bank accounts. No need to switch banks. • FDIC Insured. Your account is insured to at least $250,000 per depositor. • 24/7 Account Access |
Author’s Verdict
It’s no doubt that online banks are superior in many ways more than one, so hopefully our post on Are Online Banks Saving You Money? helped you answer some questions. Let us know in the comment section below if it did!
If you don’t have a savings account, see our best savings account section. Looking to add a little extra income each year? If so, see our list of the best bank deals!
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Chase Private Client | $3,000 Cash | Review |
U.S. Bank Business Checking | $900 Cash | Review |
Chase Business Complete Checking® | $300 or $500 Cash | Review |
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Truist One Checking | $400 Cash | Review |
Chase Total Checking® | $300 Cash | Review |
Chase College CheckingSM | $100 Cash | Review |
Chase High School CheckingSM | $100 Cash | Review |
J.P. Morgan Self-Directed Investing | Up to $700 Cash | Review |
Chase Secure BankingSM | $100 Cash | Review |
SoFi Checking and Savings Account | $325 Cash | Review |
Huntington Bank Unlimited Plus Business Checking | $1,000 Cash | Review |
Huntington Bank Unlimited Business Checking | $400 Cash | Review |
Huntington Bank Business Checking 100 | $100 Cash | Review |
Fifth Third Bank Checking | $400 Cash | Review |
Axos Basic Business Checking | $400 Cash | Review |
Axos Business Interest Checking | $400 Cash | Review |
Axos Bank Business Premium Savings | $375 Cash | Review |
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